For the next Work Innovation Summit, in New York, Asana will be announcing some game changing AI features. At iDO, we had the chance to participate in a closed beta. Find here some first game-changing use-cases we’ve explored. And follow Arthur on LinkedIn for new use-cases
Use cases:
🌍 Struggling with translating content for multiple markets?
Managing content in different languages can be overwhelming, especially when consistency and speed are crucial.
With this Smart workflow, you can automatically translate content across your projects. Whether it’s product descriptions, marketing assets, or customer support documents—AI handles the translation in a comment or as a subtask for your team to review.
💡 Why it’s game-changing:
No more jumping between tools or copy-pasting into translators. This automation ensures fast, consistent, and scalable translation, all in Asana.
Backend
Disclaimer: this feature is still in beta and the interface will be different when launched publicly
Create AI powered rules
In that video, of an entire workflow powered by Asana AI.
For the purpose of showcasing the full potential of Asana AI, we’ve imagined a series of AI-powered steps where AI acts as a real teammate, handling the entire process from lead intake to sending a personalized follow-up email—all within Asana!
✨What AI can do for you in that example:
✅ Data Enrichment: Automatically fills in key details like the lead’s industry and company size based on the email address.
✅ Lead Scoring: AI assigns a score to each lead based on your custom criteria.
✅ Sales Assignment: AI matches the lead with the most suitable salesperson, considering their area of expertise.
✅ Email Drafting: The AI drafts a personalized follow-up email, ready for review.
✅ Send in One Click: With a single click, the email is sent, and your lead management workflow is complete!
💡 Why it’s game-changing:
This Smart Workflow acts as a teammate, works in sync with your team to handle tasks that traditionally require hours of manual input.
Big shoutout to my fantastic colleague Kelsea Lopez for creating that awesome video !
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